People, Families, Businesses, Brands, Institutions, Organizations, Communities, Fraternities, Events, Milestones. Sometimes even pets leave behind exceptional impressions.

We also believe every story is an epic in its own right. Lives of successful people. Evolution of famous companies, brands and organizations. Memorable events, milestone projects and pathbreaking journeys. They all constitute important components of our social history and must be preserved for future generations of family, friends, customers, associates and key-stakeholders to discover and cherish. Those who fail to document their past are consigned to oblivion by the future.


Limited edition books provide an exclusive, contemporary, and secure platform to showcase your personal and professional - aspirations and achievements.

As distinctive and personalized gifts for family, friends, professional and business associates, they not only mirror the originator's persona, but also build and reinforce - perception and value.


In 2014, we pioneered the art of conceptualizing, curating, designing and converting several such facets of our environs into Limited Edition Coffee Table Books.

Powered by the essence of our three-decadal learning and experience in global markets, discerning Indian individuals, companies, institutions, communities and fraternities have discovered how the international elite and trendsetting counterparts, preserve their past for the future generations.


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  • Who are we?

    Recognized as a ‘Change Agent’ by THE WEEK and featured amidst ‘India’s Top 10 Marketeers’ in PITCH, we are the preferred choice of discerning individuals and organizations who wish to conceive or publish – Customized, Limited Edition and Coffee Table Books.

  • What do we do?

    We offer a comprehensive suite of structured and need-based services; to conceive, develop, design and publish an unarguably diverse range of print and digital products, via three Specialized Imprints and a Consulting SBU.

  • Why publish with us?

    We effectively blend key-fundamentals of marketing, advertising and other established communication practices, to the art of book-publishing.




Welcome to the world of digital books. Now you can publish your book in both ebook and paperback formats to reach a wider audience and gain more visibility



  • Pradeep (Bobby) Kewalramani

    (Chief Executive Officer | Perfect Relations Group)

    In 2015, I had asked Sanjay to conceive, design and publish a Genealogy based coffee table book for my family. I must say that I was really impressed with the end result. I have no hesitation in recommending him for similar work, which can be very useful for those looking to enhance their image, PR and other communication objectives.

  • A. M. Surej

    (Director General (Rtd.) Lighthouses Lightships Ministry of Shipping)

    I recall our association in 2015 for publishing a Coffee Table Book for the Directorate. You have accomplished the mission in a time bound manner without compromising on quality. Your capability to undertake any type of quality work is appreciated. In hindsight we are really happy that you were entrusted with this important work.

  • Daksha Bhardwaj

    (Founder Trustee, Dr. Satyakam Bharadwaj Vedic Research Foundation)

    You had published our Coffee Table Book Vedas a New Perception. It was of great importance to our Dr. Satyakam Bharadwaj Vedic Research Foundation, as this was introduction of the seminal work of Dr. S.K.Bharadwaj, an Eminent Doctor, Linguist, Vedic Scholar and his 70 years of work on Vedas. The book published by you brought out his Ethos and was of International Standard. This included its Presentation, Art work & compatibility. Congratulations! Well done.

  • Jagdeep Kapoor

    (Chairman and Managing Director Samsika Marketing Consultants)

    It was a great experience in being an author with Sanjay Sethi and Matrix Publishers. His passion, involvement and proactive interaction Spurs you to give your best. Look forward to writing more books for Sanjay Sethi and Matrix Publishers. My last book with them ‘Uses not Excuses; was well published, well received by the corporate world and well distributed and marketed by him. All the best to Sanjay!

  • Jeetendra Singh G

    (Gaekwad of Baroda)

    I am very much impressed by the range in subjects of topics, well researched content and the quality of Coffee Table Books published by Roots & Shoots. I recommend making of such priceless treasures to my relations, worthy clients and friends belonging to Royalty, Aristocracy and Nobility and also to esteemed families who wish to preserve their Genealogical Records and Family Histories for posterity. I wish you good luck.

  • Niti Sarin

    (Secretary Blood Bank Society, Chandigarh | Managing Partner, Sarin & Co. Chandigarh)

    Blessings come in many shapes and sizes. When Mr. Sanjay Sethi walked into our lives we were floundering with sheaf’s of papers not knowing how or where to begin documenting the history of 50 years of the Blood Bank Society, Chandigarh.  He took things under his wing and helped us create the most impressive book, from all those disjoined pieces of information. His work was extremely professional and the inputs impressive. I would highly recommend him to anyone needing to publish a book. Thank you Sanjay for being the blessing for our Society!

  • Parthosarth Shome

    (Chairman, International Tax Research and Analysis Foundation (ITRAF), Bengaluru)

    One of my best experiences with a publisher has been with Sanjay Sethi of Matrix. His meticulous approach always polite and friendly, and ready to meet deadlines were exemplary. Most important, the quality of production was perfect in pictures and colours. A great experience for me. My best wished for ongoing success in the future.

  • Samar Vijay

    (Director, InvestCare Pvt. Ltd.)

    Publishing a book, for the first time, is a nervous experience. The point of one’s work about to be exposed to the world in anxious period mixed with crazy emotional outbursts. At this point one needs an adviser/mentor who has seen it all and who can guide through the process. Matrix Publication, and Sanjay ji in particular, was my advisor when I was publishing my first book ‘A Tryst with Money’. Not only did he took away the nuances of making the book ready - design, edit, print etc. - he was a constant source of motivation as well. His ideas on launching, promotion and follow up offered me the necessary tools to take the journey forward as a writer. I thank him for being there and for being a part of one of milestones of my life.

    Thanks Sanjay Ji

  • Shanthungo Ezung

    (Passionate Photographer, Nagaland)

    I came across the Roots and Shots website while I was looking for potential publishers for my coffee table book. I wanted a professional and experienced person or group who could help me execute my vision. It wasn’t long before I become well acquainted with Sanjay himself. Right from the selection of texts, layout, paper quality to the final print, Sanjay handled everything to the last detail. I am thankful to Sanjay and his team for making me realise a long felt dream to my full satisfaction.

  • Sr. Chantal

    (Headmistress, St Theresa's Convent School, Karnal)

    We choose Roots & Shoots to conceive, design and publish our 50th Anniversary Coffee Table Book ‘Auram Saga’ in 2015 and we were delighted with their services, design and printing quality. They helped us in consolidating our illustrious history of five decades in an effective manner.

  • Sudarshan Viswanathan

    (Senior Vice President, Hansa Research Group Private Limited)

    Matrix had designed and published our ‘Guide to Indian Markets’ in 2011-12. Sanjay was unknown to us and we were to go with some big time publisher but due to various factors we zeroed into Matrix. What struck us good was right from the word go, Sanjay hand held us on the process and designs and went a mile ahead to simplify the whole thing for us. His design inputs and the final finished product were perfect. Working with an Non Profit Organisation (MRUC) who were our partners needs patience and perseverance. Sanjay bought that to the table and I was amazed to see how patiently he used to handle their queries and got the work done. Thanks Sanjay for your help. If not for you the guide would never have seen it’s end.

  • Vijay Bhargava

    (Promoter, founder and director, BBSCIMA Private Limited)

    Sanjay gave me guidance in converting old photo negatives in an excellent Coffee Table Book ‘Gwalior of 30’s’ he further helped me compiling, editing and publishing a set of two books on ‘Bhajan and Lokgeet’. Both compilations have been appreciated by readers i.e. My friends and relatives.

  • Nirankar Saxena

    (Deputy Secretary General, Federation of Indian Chambers of Commerce & Industry (FICCI))

    We hired roots and shoots for designing and compiling three coffee table books for FICCI's key Science, Technology and Innovation Programs viz. the DST-Lockheed Martin India Innovation Growth Programme, the Millennium Alliance and the CV Raman Fellowship for African Researchers. All three coffee table books came out remarkably bring out the genesis and impact of the programs. Mr. Sanjay Sethi's personal involvement and guidance in the process ensured delivery of highest quality.

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